Mapping

Place AI on the journey, not on the org chart.

Choose an audience and a journey. Open a stage, pick the touchpoint that leaks, and see a short stack — with a reason, not a logo wall.

Selected journey

Ecommerce & retail digital

How do they find the product among a thousand lookalikes?

Touchpoints

Suggested AI stack

Content

Creative production: ad variants and angles. Not the tool that decides, paces, or explains spend.

Creative

Creative production: rapid visual concepts for ads — check rights, likeness, and brand systems before you ship.

Media buying

Creative testing on Meta sits next to buying, not instead of a landing-page job.

Creative

On-brand variants from approved templates and DAM — the job Jasper and Midjourney do for lighter teams, with Workfront-grade governance.

Visual commerce

Paid-social variants sit next to creative testing — still pair with a buying tool that can pace spend.

Visual commerce

Volume of testable hooks — brand and claims review before they spend.

Creative

Hero or campaign film you will not get from a URL-to-ad factory.